Al Basel Group opens new Najd-Rent-A-Car branch at Anantara The Palm Dubai Resort
Najd-Rent-A-Car, one of the UAE’s leading automotive rental providers and a member of the Al Basel Group of Companies, opened recently its fourth branch in Dubai to cater to the growing demand for luxury car services in the emirate. Held at the new branch’s location at Anantara The Palm Dubai Resort, the opening ceremony was graced by Juma Khalifa Al Nabooda, Associate Director & Board Member of Khalifa Juma Al Nabooda Group of Companies. The event took place simultaneously with the Saudi National Day to join Saudi citizens living in Dubai in celebrating the special occasion.
The latest development formed part of the company’s AED 5-million expansion strategy in the UAE. Over 15 new cars will be added to Najd Rent-a-Car’s current fleet to bring the total number of its vehicles to more than a 100 in the hope of boosting its capacity as visitors, including Saudi nationals, continue to flock to Dubai, a major tourist destination in the GCC region. The company will offer its customers the latest luxury models such as Audi, Porsche, Volkswagen, Mercedes-Benz G-Class, Mercedes-Benz E-Class Cabriolet (A 238), and convertibles. To date, Najd Rent-a-Car’s fleet of vehicles has been valued at approximately AED 20 million.
Omar Al Kasem, Global VIP Relations Director / Head of Diplomatic Accounts, Al Basel Group, said: “The fourth branch will play a pivotal role in our continued growth and success as we continue with our expansion plan in the UAE. We see the local demand growing this year and we hope to capitalize on many opportunities that the market has to offer. The next step is to enter the Abu Dhabi market and also to tap into Dubai City hotels since we already have four branches in four different beach properties.”
Najd Rent A Car now operates in four strategic service centres across Dubai: Al Quoz, Fairmont The Palm, Sheraton Jumeirah Beach Resort, and Anantara The Palm