Charlotte Tilbury announces Pillow Talk Beauty Wonderland at Dubai Mall to celebrate exclusive collection launch
In a world exclusive, Charlotte Tilbury will launch a Pillow Talk Beauty Wonderland from Tuesday 8th – Friday 18th at the Dubai Mall as part of the Dubai Shopping Festival 2019. Located on the waterfront promenade outside the Dubai Mall, this experiential installation re-creates a fairground helter-skelter complete with carnival games to win prizes, Pillow Talk Play Pods to discover the new exclusive Pillow talk products and Tilbury Transformations for the ultimate makeover.
Throughout the 10 days there will be various fun-filled, beauty themed activations for guests to enjoy! In addition, consumers who purchase any product from the Pillow Talk range will have the opportunity to meet with some of Charlotte’s Stars of the Middle East for one to one beauty talks, have Pillow Talk makeovers and have the chance to be part of an exclusive masterclass with a special guest makeup artist! To be part of this exclusive masterclass guests can partake in any of the activations at the Pillow Talk playground and become part of a prize draw revealed on Wednesday 16th January, where they will have the opportunity to be one of eight lucky winners to attend the exclusive masterclass. For the ultimate photo opportunity, anyone who makes a purchase in-store will also get access to the Beauty Wonderland tower and slide down the helter-skelter on a silk pink pillow, landing in a pit of pink feathers!
For beauty addicts that can’t wait that long, you can head to Charlotte’s Dubai Mall Beauty Wonderland to preview the range and join the waiting list – The Pillow Talk collection is available exclusively in Dubai from January 5th 2019.