EVOPS Marketing and PR Named as the Media Agency for HITEC Dubai
EVOPS Marketing and PR has been appointed as the communications agency for HITEC Dubai endorsed by Dubai’s Department of Tourism and Commerce Marketing (DTCM). Co-produced by Hospitality Financial and Technology Professionals (HFTP®) and Naseba, the two-day trade show will be held on December 5 and 6, 2018 at the Madinat Jumeirah Dubai.
EVOPS was awarded the HITEC account following a competitive pitch. Key attributes of selection included strong media network, innovative approach and focus on performance. Mr. Michel Noblet, Chairman of EVOPS DMCC said, “We are very excited to work on this prestigious trade show which is the Middle East’s largest hospitality technology exhibition and conference. We would like to thank the organisers of HITEC for giving us this wonderful opportunity. At EVOPS we complement the strengths of the HITEC team and understand their requirements.”
Nicholas Watson, Managing Director of Naseba, stated, “EVOPS has a well-established reputation and demonstrated a passion for our business combined with great expertise and creativity. Working closely with the HITEC team, through the various stages of the event, the agency will provide strategic media guidance to drive continued awareness about the exhibition and conference.”
One of the main objectives of communication is to leverage HITEC’s reach among the target audiences in the Middle East. Ms. Hina Bakht, Managing Director of EVOPS Marketing & PR, said, “We look forward to developing the communications strategy for HITEC in the region. We are confident our digital expertise and compelling PR campaigns will drive measurable results to support the brand’s business objectives with great effectiveness.”
For more information or to register for HITEC Dubai 2018
Call Amir Abdin on +971 44 55 7920 or Rouf Hyder Beigh +971 44 55 79 32