In honour of Breast Cancer Awareness Month, BijouQ the luxury jewellery house launches the ‘Power of Pink’ campaign—an initiative celebrating the bravery and spirit of breast cancer survivors. Through the powerful stories of four incredible women, BijouQ highlights resilience, solidarity, and the importance of early detection.
This special campaign also features a curated jewellery collection, incorporating pink sapphires and Mother of Pearl—each piece symbolizing empowerment and designed to support breast cancer awareness. A portion of the proceeds will be donated to the Friends of Cancer Patients (FOCP), directly helping those affected by breast cancer.
With every piece sold, BijouQ transforms luxury into purpose, giving customers a meaningful way to contribute to the fight against breast cancer. The ‘Power of Pink’ collection is now available, allowing supporters to wear their dedication to this vital cause.
For further details, please find attached the press release for “BijouQ’s ‘Power of Pink’ campaign”.