Red Bull’s Formula One team, Racing Bulls, has partnered with Nigerian-British artist Olaolu Slawn and fashion brand HUGO to reimagine its car and racewear. The collaboration comes just in time for the British Grand Prix at Silverstone.
For the race weekend, drivers Liam Lawson and Isack Hadjar will compete in two uniquely painted cars. While the classic Red Bull branding remains, Slawn has added black caricatures and bold scribbles across the white bodywork. The redesign brings a fresh, artistic energy to the paddock.
This creative update marks the latest chapter in Slawn’s growing influence in fashion and design. His previous work with Trapstar showcased a similar aesthetic, which now takes on a new life in motorsport.
HUGO Crafts Bold New Apparel
To complement the car’s look, HUGO has produced a full apparel line for the team. The race suits and staff kits feature a white, red, and blue color scheme. Slawn’s signature figures appear on the chest and torso of the garments.
Fans won’t be left out. A replica team kit is now available on Red Bull’s online store, giving supporters a chance to wear the same styles seen on the grid.
This collaboration not only elevates Racing Bulls’ visual identity, but it also reinforces Formula One’s growing ties with streetwear and creative culture.