Nine West CSR campaign
Nine West, a globally renowned brand offering high quality footwear, handbags and accessories, will be donating one pair of shoes for breast cancer survivors this October, for every pair sold at its UAE stores.
Nine West has partnered with Pink Caravan, a breast cancer initiative under Friends of Cancer Patients, for this 3-week-long initiative to raise awareness on breast cancer. This initiative is an extension of its ongoing partnership with Pink Caravan, whose pin sales in Nine West stores has helped raised AED 353,360 since 2015. Nine West’s fundraising efforts through customer engagement has helped sponsor 12 chemotherapy treatments, 247 mammograms & one surgery.
Pink Caravan was launched in 2011 under the patronage of His Highness Sheikh Dr Sultan bin Mohammed Al Qasimi, Member of the Supreme Council and Ruler of Sharjah, and Her Highness Sheikha Jawaher Bint Mohammed Al Qasimi, Wife of the Ruler of Sharjah.
Besides raising funds for breast cancer all year round, Nine West has raised awareness amongst its customers on early screenings by providing health check-up vouchers and training employees on raising awareness for the cause.
Nine West, a women-centric brand, believes that this campaign will increase employee engagement as well as help raise awareness for a cause that impacts so many young women in recent times.
Since its launch in UAE by Apparel Group in 1999, Nine West continues to lead as the chic and smart destination for sophisticated and trend right footwear and accessories for the modern woman. Nine West enjoys a large loyal customer base and serves them well from its 30 retail outlet spread across the UAE.
Apparel Group is a global fashion and lifestyle retail conglomerate residing at the crossroads of the modern economy – Dubai, United Arab Emirates. Today, the Apparel Group caters to thousands of eager shoppers through its more than 1750+ stores and 75+ brands across all platforms employing 14,000 multicultural staff covering four continents.
Apparel group has carved its strong presence not only in the UAE, Kuwait, Bahrain, Oman, and Saudi Arabia but opened thriving gateways to market in India, South Africa, Poland, Singapore, Jordan, Indonesia, Thailand and Malaysia. Additionally, clear strategies are in place to enter emerging markets such as Hungary, Pakistan, Egypt and Philippines
Apparel Group Operates Brands from around the world, originating from USA, Canada, Europe, Australia, Asia and include leading names in Fashion, Footwear & Lifestyle such as Tommy Hilfiger, Charles & Keith, Juicy Couture, Skechers, Nautica, Aldo, Nine West, Aeropostale to name a few and other key brands include Tim Hortons, Cold Stone Creamery, Inglot, Rituals etc..
The Apparel Group owes its amazing growth to the vision and guidance of its dynamic Chairman, Nilesh Ved, who has taken the company from strength to strength since its inception in the last two decades. www.appareluae.com