Retail giant expands its ever-growing global presence with the launch of its Middle East dedicated platform. Officially launching on June 23rd, the brand’s newest e-commerce platform provides an offering catered to the Middle East consumer, with curated regional edits, capsule collections and unique local content, tailored for the Middle Eastern online savvy girl, that dreams of wearing catwalk looks but doesn’t want to wait

Now the fastest-growing e-tailer in the world, PrettyLittleThing are taking over the online fashion world, one milestone at a time. With hundreds of new products dropping daily, the brand is renowned for remaining aspirational yet accessible. PLT are proud to have collaborated on collections with celebrities including Kourtney Kardashian, Hailey Baldwin and Ashley Graham, showcasing representation in terms of body inclusivity and diversity. PrettyLittleThing brings the latest in trend-driven, all-inclusive style to the region before anyone else.

Middle East shoppers can not only shop the latest in trends but also beauty with the PLT Beauty School; bringing you a one-stop-shop. This anticipated regional specific platform will be available in Qatar, Bahrain, Jordan, Kuwait, Oman, Saudi Arabia, and UAE.

As well as English, the website will be available in Arabic later this year, and will cater to local currencies across the Middle East.  The company’s state of the art supply chain and outstanding 24/7 customer service means that orders are able to arrive direct to customers doorsteps within five days of placing an order.

Available now on PrettyLittleThing application &

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