Tommy Hilfiger, which is owned by PVH Corp., is pleased to announce Jessica Springsteen as the newest brand ambassador for TOMMY HILFIGER Equestrian. Jessica represents the United States Equestrian Team, where she most recently won a silver medal in team jumping at the 2021 Summer Olympics in Tokyo.

“Working with Jessica and watching her perform as an athlete is nothing short of inspiring,” said Tommy Hilfiger. “She is effortless in her style while always staying true to her personal values – self-expression, drive and passion. It’s an honor to welcome Jessica to the Tommy family, where her professional attitude and optimistic spirit will shine.”

Jessica, an American equestrian and showjumper based in Belgium, will star in the upcoming European TOMMY HILFIGER Equestrian Family campaign, spotlighting this close-knit community. Throughout the campaign, Jessica will showcase sportswear for competition, training and leisure from the newest collection, blending elevated comfort and functionality with the brand’s classic prep aesthetic.

Jessica will lead Tommy Hilfiger’s new Riding Team, which includes riders from both professional and amateur sport. The Riding Team will help Jessica bring this season’s collection to life across the campaign. She will also support the brand in creating technical and performance products relating to her beloved sport. Jessica’s ambassadorship highlights the brand’s dedication to the equestrian community – delivering function, prep and cool style.

“I am thrilled to join the TOMMY HILFIGER family and collaborate with a brand that shares my values,” says Jessica Springsteen. “Being able to contribute to the further development of performance products is truly inspiring. I’m excited about the next steps and what we can achieve together, as we move forward to celebrate this sport!”

TOMMY HILFIGER Equestrian collection is designed, produced, and distributed by Barney & Baxter AG, the official license partner for Europe and the Middle East, and is available online at and at select wholesale partners throughout Europe and the Middle East.

Friends and followers of the brand can join on social media at #TommyHilfiger, @TommyHilfiger, @Thequestrianfamily and #TommyHilfigerEquestrian.

Comments are closed.

Web Release