Global hospitality technology company OYO has announced that it plans to add 500 holiday homes in Dubai in 2024 to meet the growing requirements of digital nomads seeking flexible and comfortable accommodations while working remotely. The new holiday homes will be strategically located across Dubai, ensuring proximity to key business districts and leisure hotspots, providing an optimal blend of work and relaxation for remote professionals. It includes business destinations such as Business Bay, Jumeriah Village Circle, Arjaan and leisure destinations such as Downtown and Marina.
OYO is planning a variety of holiday homes in Dubai that include premium apartments in downtown Dubai with Burj Khalifa view, canal facing holiday homes in the heart of business bay and in Dubai Marina. Most of the holiday homes will be equipped with facilities such as fully furnished bedroom and living area, a fully equipped kitchen with all appliances, large screen TV and Hi-Speed Internet along with parking facilities.
Dubai, renowned for its futuristic skyline, multicultural ambiance, and innovative infrastructure, has become a magnet for remote workers seeking a balance between work and leisure. OYO’s holiday homes initiative also aligns with its focus on promoting digital nomad program of the government to attract overseas travelers looking for long term stay in Dubai. The government had launched a remote work visa in 2021 that enables employees to live in the Emirates while they work for companies based in another country.
OYO already has a strong network of holiday homes across Dubai. It also has a wide network of homestays in Europe which has equipped the company with insights to understand guests’ requirements and enhance the experience of guests and asset owners alike. OYO will also ensure a consistent level of quality across all holiday homes to ensure that travelers will have a certain level of comfort and amenities. This can lead to positive reviews and repeat bookings, benefiting both the property owners and Dubai’s tourism industry.
Speaking on the expansion plan Karan Ashok, Head, OYO United Arab Emirates said “Digital nomads represent a significant segment of modern travelers seeking not just a place to stay but an inspiring, convenient, and productive living environment. We are excited to announce our ambitious plans to expand our holiday homes offerings in Dubai, ensuring that digital nomads have access to comfortable, well-equipped spaces that cater to their unique lifestyle and work preferences.”
Expressing happiness over his association with OYO, Anubhav Agarwal, Owner, OYO Home Olympic Park 4, Dubai Sports City said “My homestay has been associated with OYO since 2022 and I have benefitted from this partnership. It offers a great advantage over the traditional long-term rentals where revenue is restricted. OYO also ensures better upkeep of the property through a skilled operations team which is an added advantage.”
OYO has strengthened its unique two-sided technology platform focused on comprehensively addressing the requirements of hotel partners and guests. Its revamped technological product, like Co-OYO is now equipped to help hotel partners to design and run their own promotional offers to increase occupancy and support revenue maximization. It also shows its partner hotels, competitive data insights in a particular geographical cluster to support higher revenue generation for each hotel.
New hotels get access to OYO’s large customer base through its app and website, boasting 100mn+ downloads globally. OYO has recently increased its focus on guest friendly features such as ‘Pay at Hotel’, which provides the flexibility to pay once the guest check-in to the property.
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