GUERLAIN CELEBRATES THE LAUNCH OF THEIR FIRST OFFICIAL UAE FLAGSHIP BOUTIQUE IN DUBAI MALL

By Editor_wr On Feb 3, 2024

Guerlain proudly announces the grand opening of its first official Flagship Boutique in the vibrant city of Dubai, UAE. To commemorate this momentous occasion, Guerlain hosted an exclusive event that brought together esteemed members of the press along with influential personalities in the likes of Balqees Fathi, Emirati singer, Karen Wazen, Lebanese entrepreneur, Stephane Auge, Guerlain International Managing Director, Nathalie Kennedy, Consul General of the French Republic in Dubai and Mohamed Al Matrooshi, CEO of Dubai Mall. The enchanting afternoon unfolded as a celebration of beauty, innovation, and the seamless blend of French luxury with Arabian allure.Guests were treated to a preview of Guerlain’s latest collections, guided by the brand’s expert team, who shared insights into the artistry and craftsmanship behind each product including the recently launched ‘Neroli Plein Sud’ fragrance from the Maison’s prestigious L’Art & La Matière line.Dubai-favorite DJ Parvane Barrett set the mood with a carefully curated selection of music, and the talented artist Lourdes Bernaldo de Quiro?s was present to create stunning custom illustrations for guests.Nestled in the heart of the most sought-after destination, Dubai Mall, Guerlain’s new Dubai-based flagship boutique is located in the Fashion Avenue section on the 2nd Floor, and immerses guests into a premium experience by the Maison, holding almost 200 years of history, heritage, art and know-how in a 212 square meter space.Featuring an array of exquisite fragrances, skincare, and makeup collections, the boutique provides an unforgettable encounter for beauty enthusiasts. From the iconic bee-adorned bottles to the personalized fragrance consultations, every detail within the boutique reflects the essence of Guerlain’s heritage and commitment to excellence.

ABOUT GUERLAIN’S UAE FLAGSHIP BOUTIQUEInspired by the essence of the emblematic boutique on the 68, Champs-Élysées, the new Guerlain boutique in the Middle East turns into a cabinet of curiosities to enchant mall guests with its increasingly audacious fragrance, skincare and makeup creations. From highly contemporary, refined aesthetics to a visitor experience enriched with extraordinary enchantments and attentive tailored touches, the boutique becomes an exceptional destination, offering a truly beautiful journey situated at the crossroads of beauty and art.A CELEBRATION OF SCENTS, TEXTURES AND COLORSGuerlain’s new flagship Boutique in Dubai Mall has been designed to create an exquisite customer experience, highlighting the Maison’s most precious creations from High Perfumery to High cosmetics. Customers will get to discover and try products in dedicated private lounges where their Guerlain journey begins with tailor-made consultations to find their fragrance and their beauty routine. Customers will learn the Art of Guerlain gestures during dedicated Masterclasses or bespoke facial treatments in the boutique’s Facialist Suites.This fantastic journey into Guerlain’s world will be fully completed by the Art of Personalization and Gifting with ultimate and endless possibilities to make the client’s product so unique, up to the Maison’s Bespoke fragrance creation service which acts as the epitome of Guerlain’s fragrance know-how.