H&M HOME PRESENTS A MODERN HERITAGE DISNEY BAMBI COLLECTION WITH DISNEY HOME X SANDERSON
Celebrating the playful modernity and heritage magic of Disney’s iconic Bambi character – H&M HOME presents in collaboration with Disney Home and Sanderson, a collection paying tribute to a well-known and loved childhood figure, featuring both interiors and clothing. From blankets, bedding and baby essentials, the collection launches in stores and online in KWT, UAE & QAT on 16th January 2025 with prices starting from AED 29, KD 12.041 and QR 29.
Fusing the modernity of colour and design with the legacy of Sanderson and Disney, H&M HOME presents a contemporary interpretation on Bambi in the charming springtime scene of archival Sanderson florals and original three colourways. This print is a reimagining of Sanderson’s original design, created in celebration of Disney’s centennial anniversary. The story of Bambi was adapted into an animated feature film by Disney in 1942.
“The archival backdrop of the Sanderson florals with Disney’s Bambi, is a story we are delighted to be part of. This Disney Home x Sanderson by H&M Home collection enables s a new generation of children to discover the delights of Bambi and to be able to bring him into their own safe space. Whether it is when falling asleep in the collection bedding, playing with the puzzle or simply snuggling underneath a soft blanket, the collection is made to enjoy” says Therese Kahnlund, Collection Designer H&M HOME.
The core of the 21-piece interiors collection is centred around the three colour-ways originally created by Sanderson. These feature a flushed pink, a soft white and a chocolate brown base. The collection is split into objects for the kids room and a dedicated baby collection.
“The Sanderson archive is a fantastic treasure trove and being known all over the world for our iconic florals it is lovely to revisit the Bambi print in new colourways in this collaboration with Disney Home and H&M HOME” says Claire Vallis, Design Director Sanderson.
The kids room pieces include essentials for an updated yet nostalgic coming-of-age look, with bedding in recycled cotton, and matching fitted sheets. These are great to mix and match across the colourways, or simply keep to one tone for a streamlined look. Add the soft, cotton bedspread or the fluffy velvet blanket, and decorate with the cushion covers from the collection. The curtains will fully enclose the room in a feeling of wistful beauty and cosiness. The measure stick in oak can be a trusty companion for many years to come, and the banner a playful interior detail. For those final elements, there are paper storage boxes, which come in a small and large option in the white and pink colourways. Additionally, there are textile storage baskets that comes in two sizes. Finally, the puzzle makes for the perfect way to unwind after a day of play.
The baby collection presents two unique Bambi rattles in a smaller and larger size, as well as a Bambi-shaped snuggle. Here there is also bedding and fitted sheets perfect for the baby cot, in addition to a round playmat in the pink colourway. A 2-pack of cloths, a light, soft muslin blanket and a plush baby velvet blanket round up the collection.
“Bambi is synonymous with classic, captivating Disney storytelling, and the Disney Home x Sanderson Bambi print truly reflects the film’s timeless appeal. Now, we’re thrilled to be a part of bringing this print to families and homes in a fresh and modern way.
H&M Home’s elevated aesthetic perfectly complements Bambi’s heritage, and I’m confident this collection will become a beloved part of many family homes.” says Sonia. Samra, Vice President of Fashion, Home and Beauty, EMEA at The Walt Disney Company
The collaboration further extends to a collection of clothes for newborns and babies – from a collared romper and pyjamas in the archival Sanderson floral print, to a double weave jacket and a jersey wrap set with crochet detailing. Crafted in soft materials for comfort and ease, the clothing collection will be sold on hm.com for newborns and babies up to size 74.
“We wanted the baby and newborn pieces to reflect the fairytale feel of the beautiful Sanderson print and play tribute to the beloved character of Bambi. The result is a collection that is soft and understated yet celebrates the magic of storytelling.” says Sofia Löfstedt, Head of Design H&M Kids.
The Disney Home x Sanderson by H&M HOME collection is available in stores and online in KWT, UAE & QAT from 16th January 2025.
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